Univio: Digital Commerce Transformation Partner

Joost Minnaar
Written by Joost Minnaar July 01, 2024

Founded in 1997, when the internet was just beginning to take shape, Univio has evolved to help businesses thrive in today’s digital-first world. With over 500 professionals and more than 500 successful commerce transformation projects across industries, Univio’s agile approach, customer-centric culture, and commitment to employee development continue to drive innovation and success.

This blog post is part of 50+ case studies of self-managing organizations we created for the 2024 inaugural ZeroDX awards. These organizations embody the principles of RenDanHeYi in their work structures:

  • Zero Distance to customer: Decision what to build is based on insights from the marketplace

  • Autonomy: Small teams with full decision-making autonomy enable speed in execution

  • Shared Rewards: Everyone in the micro-enterprise participates in its financial success.

Introducing Univio

Founded in 1997, Univio (formerly Unity Group) has become a major player in the digital commerce industry. From its early days in a world with just 50 million internet users, Univio has helped businesses transform their operations with cutting-edge technologies. Today, the company offers solutions in e-commerce, custom software development, AI, data analytics, and system integration, empowering businesses to optimize their operations and stay competitive in a rapidly evolving digital landscape.

With nearly 500 professionals and over 500 projects completed across various industries—including retail, finance, healthcare, and construction—Univio continues to deliver measurable results for its clients. The company’s approach emphasizes innovation, efficiency, and customer engagement, ensuring businesses have the tools to make data-driven decisions and drive long-term growth.

Univio embraces a unique organizational model that mirrors the RenDanHeYi principles, which prioritize autonomy, decentralized decision-making, and agility. By adopting a network-of-teams approach, Univio empowers its teams to work closely with clients and make independent decisions, ensuring faster and more tailored solutions. This organizational design fosters a collaborative culture driven by openness, mutual respect, and continuous development.

The company’s flexible structure balances both horizontal and vertical elements, enabling teams of experts to approach each project holistically. The focus on empowerment and responsibility ensures that every team can contribute meaningfully to the company’s success while maintaining its high standards of excellence.

Culture of Trust: The Foundation

Trust is the foundation of Univio’s organizational culture. The company’s approach is based on mutual declarations among all employees, which fosters independence, agility, and personal accountability. With a commitment to openness, 85% of Univio employees acknowledge the welcoming environment for ideas and feedback. Additionally, 93% feel empowered to perform at their best without the need for micromanagement, while 96% appreciate the collaborative nature of their teams.

Roles at Univio are considered more important than positions. Decisions align with the company’s core values, mission, and vision, promoting flexibility and innovation while maintaining strategic coherence. The flat organizational structure ensures that employees feel empowered to share ideas and contribute to projects, fostering continuous improvement across the organization.

Progressive Practices: Keeping It Real

Univio has implemented several progressive practices to encourage learning, agility, and continuous improvement within the organization. These practices include:

  • Team-of-teams: Promoting collaboration and agility across the organization.
  • Holaspirit platform: Enhancing transparency and collaboration among teams.
  • Culture of feedback: Replacing traditional evaluations with a culture of continuous feedback.
  • OKR methodology: Implementing Objectives and Key Results for goal-setting and alignment.
  • Flat salary system: Promoting fairness and transparency by eliminating individual bonuses.
  • Supportive leadership: Empowering leaders to guide and support teams rather than micromanage.
  • Navigational budgeting: Enabling flexibility in financial planning and resource allocation.

These initiatives create an environment where employees are encouraged to experiment, learn from failures, and continuously grow within a supportive, transparent, and agile framework.

Customer-Centric Approach

Univio places customer satisfaction at the heart of its operations. The company’s zero-distance approach ensures that client-facing employees have the autonomy to make crucial decisions and collaborate closely with clients. This proximity allows Univio to address client needs more efficiently and adapt to changing demands quickly.

The company’s commitment to total honesty with clients sets it apart. Univio openly discusses project risks and challenges with clients upfront, fostering transparency and building strong, lasting partnerships. In fact, many of Univio’s client relationships have lasted over 20 years, a testament to its commitment to delivering value and ensuring long-term success.

Univio also hosts an annual Community Event, bringing together clients for knowledge-sharing, relationship-building, and mutual inspiration. This event reinforces the company’s dedication to fostering a vibrant, collaborative community of clients and partners.

Achievements Follow Values

Univio’s dedication to excellence has been recognized with multiple awards. Recently, it placed 16th in Poland's Great Place to Work ranking for mid-sized companies, highlighting its commitment to creating a supportive and inclusive work environment. Additionally, Univio was named one of Poland’s Best Managed Companies by Deloitte in 2024, further validating its effective leadership and innovative management practices.

Conclusion

As digital commerce continues to evolve, Univio remains at the forefront of transformation, helping businesses thrive in the ever-changing digital landscape. Its commitment to autonomy, agility, and customer-centricity has allowed it to craft its own unique organizational structure. Univio’s innovative approach ensures it will continue driving success for its clients while nurturing a collaborative and empowering culture within the company.

Written by Joost Minnaar
Joost Minnaar
Co-founder Corporate Rebels. My daily focus is on research, writing, and anything else related to making work more fun.
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